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Introducing...
Why I Wrote This Book
Drawing upon my extensive experience as an executive-level commercial strategist for renowned global brands, I've led international sales and marketing teams through dynamic landscapes.
Countless team members have shared their frustrations about the void in their prospecting efforts. Rooted in my upbringing as a shopkeeper's son, I've always delved into the psychology of engagement.
As communication has shifted firmly into the digital realm, the rules have changed. Having shared and validated my insights, the resounding feedback urged me forward: "Richard, these strategies truly work!" Encouraged by those around me, this book is the culmination of that journey.
Want to UP your response rates? Done.
"The Email Prospector's Playbook" is a must-have guide for sales and marketing professionals looking to dynamically improve their email outreach efforts.
If you're tired of your emails going unanswered and your prospecting efforts hitting a dead end. And, you're frustrated by the lack of responses from potential clients, wondering if there's a better way?
"The Email Prospector’s Playbook", may just be the answer you're looking for!
The Email Prospector's Playbook offers easy-to-follow, actionable steps designed to save you time and make your email journey smoother and more efficient, bringing success within reach. Experienced or novice, everyone can benefit from these tried and tested tips and tricks.
a few of the inspiring lessons included...
2 Essential Questions for Elevated Email Prospecting: Uncover the fundamental questions that lay the groundwork for unparalleled email outreach, paving the way for communication that yields remarkable results.
5 Message Must-Haves for Unbreakable Connections: Master the fine art of email composition with five indispensable elements, guaranteeing unwavering engagement and inciting readers to take immediate, meaningful action.
3 CTA Strategies That Ignite Action: Delve into the strategic considerations underpinning the creation of irresistible Call to Actions (CTAs), propelling recipients towards action with finesse and impact, showcased through potent real-world instances.
4 Subject Line Approaches that Command Attention: Harness the potency of four battle-tested subject line techniques to captivate, inspire, and prompt recipients to eagerly explore your emails, all backed by real-life examples.
2 Cutting-Edge Frameworks for Amplified Readability: Dive into two innovative message frameworks meticulously designed to optimise the readability of your emails, translating intricate concepts into effortlessly digestible content, bolstered by relatable examples.
3 Follow-Up Masterstrokes to Resurrect Dormant Leads: Unlock the secrets behind rekindling unresponsive leads with three expertly tailored follow-up techniques, ensuring your efforts remain invaluable and transforming silence into active engagement.
...And much, much more!
Questions...
Who is this book for?
This book is tailored for anyone new to email prospecting as well as professionals seeking effective strategies to achieve higher response rates for growing sales and engagement.
Theoretical bumph or practical advice?
Expect practical, actionable advice without the fluff. Every page is packed with road-tested strategies that have yielded real results, ensuring you gain tangible takeaways.
Must I complete the book for it to be useful?
Absolutely not. Every chapter has self-contained advice. The power of the book is within it's brevity. No fluff, just stuff that can be used straight away.
Is this just for sales people looking for leads?
No, the methods outlined are applicable to anyone who wants to forge new relationships through email prospecting. Whether you're attempting to grow engagement with a new audience or meet buyers who could buy your products, this book can help you grow response rates.
Do you offer a money back guarantee?
Absolutely! We proudly offer a money-back guarantee. If, after diligently applying the book's principles on a consistent basis, you don't witness increased response rates, We're pleased to provide a refund for the book's cost. Your satisfaction is our priority.
I have another question?
No problem, drop me a line: richard@creativise.info
A helpful book which I took via my Kindle Unlimited, keen to improve my email content and targeting.
Helps craft a well targeted and relevant email and provides frameworks to keep them concise.
Includes advice on how to optimise the crucial subject line as well as timing.
A very useful go-to, with compelling, clearly articulated ideas for crafting a successful email strategy. Leyens removes the guesswork, providing a step-by-step guide rooted in proven, test-driven concepts.
As a small business owner it's critical for me to have info that cuts through the noise when my capacity is already at it's limit!
Thanks for making my job that little bit easier.
I’ve just started reading this book. As a small business owner it’s the ‘how to’ guide I wish someone had given me this years ago. Can’t wait to test and see the results. Love it!
